Click here for the RCA event calendar

Handouts & Presentations posted below!

RCA’s 20th Annual Round–Up:
Learning From the Past, Talking about the Present
March 5-7, 2010
Gaylord Palms, Kissimmee, FL

Friday, March 5, 2010

6:00-9:00 pm
Welcome Reception (Castillo Fort) 

Saturday, March 6, 2010

All events in Naples 1-2-3

8:00 - 8:45 am
Continental Breakfast

8:45 - 9:00 am
Welcome Remarks
Matthew Schimenti, Schimenti Construction Company, RCA President

9:00 - 10:15 am
When Will the Real Recovery Begin?
Mark P. Vitner, Senior Economist, Wells Fargo
It’s been reported that the recession ended mid-2009. But we’ve seen little tangible improvement. Vitner will tell us when the recovery will make its way to Main Street and to retail contractors.
Click here for Mark's presentation.

10:15 – 10:30 am
Break

10:30 – 11:45 am
Strategy in the Eye of the Storm-Implications for Competing in the “New Normal”
Scott Winstead, Principal, FMI
Most construction companies are not prepared to respond to the changing economic conditions of our current turbulent marketplace. When the world is changing at unprecedented speed, it is imperative to ensure that your strategy continues to adapt. Failure to assess the context in which organizations compete, and adjusting strategy accordingly, is simply not a viable option in today’s economy. Although there is a significant shift in the Industry Context, most firms are focused internally or, at the very least, on their own narrow micro market. FMI conducted a comprehensive industry study and discovered that 84 percent of contractors surveyed anticipate an increase in competition yet 70 percent have no process for assessing the competitive environment.

In this session, you will learn how well-prepared firms are assessing the Industry Context and developing winning strategies, not only for the current environment, but for the rebound that will eventually unfold. Also, how to analyze the keys for success-strategies and tactics that drive success through a downturn; and how to identify key organizational impediments that can derail the development of a successful strategy.
Click here for Scott's presentation.

11:45 am – 12:00 pm
Break

12:00 – 1:20 pm
Lunch & Business Meeting
Introduction of Board of Directors and Advisory Board
Induction of 2010– 2014 Board Members
Recognition of Outgoing Board of Directors & Advisory Board Members

The End of Moisture Related Problems is Here
Peter Craig, Concrete Floor Specialist, Concrete Constructives
Flooring problems are today one of the most serious and costly of issues faced by designers, owners, installers and constructors. Such problems have escalated in recent years and now are estimated to exceed a billion dollars each year in this country. This session will address Testing, Floor Prep, and Koster American single coat solutions.
Click here for Peter's handouts.
Click here for Peter's articles realted to his presentation.
Click here for Koster's info on Moisture Reduction Systems

1:20 – 1:30 pm
Break

1:30 – 2:45 pm
LEEDing in Retail
Mike Hess, PE, LEED AP, Principal, X-nth
Kim Klingler, Director of Construction, Sephora
Jason Woods, Senior Manager of Construction, Coldwater Creek
Tom McDermott, Director, Store Design & Construction, Limited Brands
Moderator: Tom Thayer, President/CEO, Tri-North Builders
How does LEED affect retail construction? Learn how top retailers are incorporating LEED practices into their projects and what contractors need to know to stay current on trends and requirements.

2:45 – 3:30 pm
Business Development Tools: Social Media
Tom Jelneck, President and Owner, On Target Web Solutions
Why use Twitter? Should you be on Facebook? How can LinkedIn be used to develop business? Social media can be a great tool to help brand your company, engage your clients and prospects, and deliver customer service. Learn how and why social media can help you grow your business, what elements create an effective internet marketing plan, and how to best craft your online message.
Click here for Tom's presentation

3:30 pm
Adjourn

6:30 to 9:00 pm
Dinner Reception: Special Recognition of RCA’s Founders
Guests welcome (Additional fee required)

Sunday, March 7, 2010

8:00 – 10:00 am
Owner’s Breakfast-Invitation Only (Villa de Flora Restaurant; breakfast is individual responsibility)
How to Rebuild Our Business Model Over the Next Five Years
Hosted by Dean Olivieri, RCA Past President, Fred Olivieri Construction Company
Open to RCA Member company owners only. A hosted discussion on topics relevant to the primary decision makers in retail construction companies. Topics will include: the size and direction of your new company; relationships with bank/insurance/bonding/employees; dealing with a "new" customer; and long-term “business” commitments. RSVP for this event to carol@retailcontractors.org.

Registration

RCA Members are entitled to one free registration as a member benefit. Call the RCA office at 1-800-847-5085, email info@retailcontractors.org, or use the downloadable form to register your first attendee (this free attendee can NOT be registered on the website).

Additional RCA Member Company attendees: $150 each
Non-member attendees: $200 each
Retailers: No charge

Click here to register on line or click here for a downloadable form.

Many thanks to our Gold Underwriters!

Many thanks to our Silver Underwriter!

 
Commercial Contractors, Inc.

Sponsorship Opportunities
Gain valuable recognition at the Annual Meeting and throughout the year. Click here for info.

Underwriter Opportunities
Available for RCA members. Click here for info.

Lodging arrangements should be made through the SPECS room block. Click here for information.